Insights, beacons, BLE, bluetooth, customer journey, future of retail, Interview, marketing, proximity, retail

Proximity Marketing: Are You Shining a Light In The Dark?

“Beacon-enabled campaigns have an average click-through rate of 60%, compared with traditional campaigns like email marketing at 2%.” - Business Insider
Posted by Harry Wong on May 25, 2017

The Digital Payment Landscape in Hong Kong

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